Your email address will not be published. And I failed At first. If you have the wrong leadership brand for the position you have, or the. How did you come up with this methodology? to creating an everlasting impression for your digital Without them, you're just pressing on the gas without looking. When you get ready to create something; a site, a product, a Facebook cover image, a tutorial, a booth, etc., be sure to give your branding words to a professional designer - that way they can design with your personal brand . Even though you want it to stand out, remember that using excessively large or technical words may alienate your audience. They can individual can include a focus on being creative in tackling new projects, considering I recently started with a new coaching client who stated he wanted to gain real-life best practices and achieve tangible results through our coaching. Character points to strong moral and ethical principles and for those that identified a word in this category, it means above all else this is how they want to be known. your personal brand. Meticulous and adaptable go hand-in-hand and are two great words to describe yourself. And the third category, Drive highlights words such as determined, trailblazer, intense and game-changer, and yes I know this is two words. I explained my philosophy in one simple word, my coaching makes an impact. A resume is your golden ticket to getting the call. Your personal brand statement should be short enough to fit on one line on your business card. Successful branding involves just three steps: Identify your Brand Attributes: Identify what makes you different from your peers and competitors. Thats why you get a summary and an entire about section on LinkedIn to craft a personal brand statement. The following 6 steps will help increase your self-awareness, define the competencies you need, and strengthen your personal leadership brand. Why? This may seem a little bit too simple, but when you are trying to find some quality or skill that only you and a few other people have it really helps a lot. In my coaching, workshops and key note speeches I seek to make an impact. It is tempting to exaggerate your abilities, but this is not the place to do that. Keep in mind that things from the other side of the transaction, and applying best practices when Its often a subtle distinction that a lot of people overlook. It can be a brand name (like your company name) but you may only use a proper name . To learn more about DocStation, visit https://docstation.co/features/medication-therapy-management. Thats where verbs come in: they help demonstrate your brand rather than just advertising it. If youre in the pharmaceutical industry, DocStations pharmacy management software will help your business to level up, especially during a pandemic. He uses language that anyone could understand and highlights how he has unique knowledge that he uses to help and teach people. that could potentially compromise your internal moral compass or professional And you should use it there, in your email signature, in your blog postings or comments, as your LinkedIn Professional Headline, and anywhere else where its appropriate to promote yourself. He establishes his leadership in his field and shows how his passion translates to direct success with his customers. Use the personal branding statement examples below for inspiration when coming up with your own. You can use self-praise on your portfolio website, resume, and LinkedIn profile, but it might look tacky or insincere. Ultimately what it comes down to is being authentic LeadFuze gives you all the data you need to find ideal leads, including full contact information. If youre careful, you can use words like award-winning, community advocate, and side hustle to highlight your achievements or community roles. Aware. Meanwhile, Expertise contains descriptors of tough-minded Rationals while the final category of Drive roughly corresponds to the active Artisans. And he throws in a Star Wars reference that both shows off his sense of humor and appeals to his audience. This three-pronged approach - one by the way that Apple embraces and uses to explain its brand harmony - represents the most effective way to communicate your personal brand. If theyre not interested, dont bother. 19 of the best personal brand examples in 2023. With that in mind, consider describing yourself with words that correlate to these four aspects to help build your personal brand: Only a small number of people can legitimately use their achievements to fuel their personal brandstastefully, anyway. If you are one of them, you'd better figure it out. The most powerful words in your profile are your descriptors. Think about why you are choosing these words and how they relate to your brands values. You can use descriptive words in your headline to give people an idea of what youre all about just make sure theyre honest! Of these personal branding statement examples, hers stands out with its creativity and use of storytelling. (in the case of personal brand, ask your friends to help you describe your personality in a few words) As mentioned above, Coca-Cola's personality traits are the following: Begin typing your search above and press return to search. But beware of using titles and personal branding words that are too over-the-top itll just leave you with nothing. These three words are essentially your personal brand and should be a way to define your personality along with your professionalism. (These three words, like The Beatles, are most effective when united.) Since it is such a powerful marketing tool, you are going to want to spend enough time on it to make it fantastic and ensure that it projects exactly the image of you that you want. 3. You can even quote them in your headline, as long as its an honest quotebut using titles and descriptive personal brand words on yourself that fly too close to the sun will leave you. If you get multiple words or themes determine if one word stands out more than the others. Dont stress out over finding a single perfect word or phrase to describe you. LeadFuze aggregates the world's professional data and the companies they work for, to give you an easy way to build the most targeted, and accurate list of leads imaginable. If youre looking to make your personal brand more irresistible, focus on using words that will resonate with your target audience. Personal Brands: It's not just about products or services anymore you can build your own personas through social media and hence boost your brand. If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. Theyre wrong you have way less than 30 seconds to make your first impression on a hiring manager, prospective client, or somebody you meet at a networking event. Sharing this info is very impactful!! The second piece of information I ask is: Explain why Also, make sure to limit yourself to only one sentence for your personal branding statement. What makes Chriss statement stand out is the scale he cares about and his focus on inclusivity by expanding the scope of his business to the world. Once again its an example of what not to say about yourself. You should be respectful of their time and yours. . To find the one word to describe yourself make sure you thoroughly read through your resume and choose a quality it supports. However, a personal brand statement is just fluff unless you align your actions with it. Some rules: Each cannot exceed 3 words. Use personal brand adjectives sparingly and in. And having a personal brand statement makes it easy for anyone employers, customers, clients, or contacts to identify if they want to work with you or listen to what you have to say. Better yet -elevate- I don't just move things from point a to point b. I lift them up. That is an amazing stat though, that the job search time is cut in half after using your Personal Success Profile. It's you. And this process does not have to be overwhelming! You can use more than just a handful of words to describe yourself, and you should. Dial-in your brief personal brand statement that you want to present so you can recite it on autopilot. Hopefully, with a good sentence, an employer will want to know about you. Most of our content while focused on the individual job applicant trying to get a job can definitely be used at the corporate level as well. This is how I measure success! The "Character" category contains both the process reliability attributes of scheduled Guardians while the people-focused ones relate to friendly Idealists. Picture Credits: Nike. To help you understand this concept, keep educating yourself on how it ties in with your professional goals. As you know by now, your personal brand statement is not something you create once and then forget about. Everyone has such descriptive words. Its more advanced to focus on the first three aspects of your personal brand: skills, personality, and motivation. You spent time on it, dont you want others to see it? Whats most important to me is that my clients gain insights and walk away with an aha moment, something they learned that makes an impact in their professional lives. Or will you It sums up your experience, your skills, and your passion so that people can easily understand who you are and what you offer. Highlight something that demonstrates your unique, and likable qualities. They can be used to describe an individuals personality, work ethic, skills, and more. Personal branding builds your reputation. This helps you figure out who you are, what you stand for and where you add value. CEO walks out). If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. This helps you discover your target audience, your visual aesthetic and create guidelines around your brand. Hi Shelley, Thank you for sharing these wonderful insights. Time and time again we see people spend hours crafting and refining their personal brand statement, only for them to just put it on their website. Goal - oriented What steps are necessary to make your desired personal brand a reality? LinkedIn is one of the places that make the most sense to put your personal branding statement, more so than any other network. here are some suggestions of words that I highly recommend leveraging. So, perceive how your brand influences your customers' life and create a special effect. He has become a master at crafting his communications with the absolute minimum number of words simply because it takes him so long to create a simple sentence. This simple yet very meaningful exercise should assist in defining the company name, the brand identity design as well as the brand atmosphere. When thinking about my brand, I dont want people to feel ________, ________, or _______. But even more than that I seek to inspire and lift people and processes up. 2. People skim online, even when looking at LinkedIn profiles. Active Adventurous Ambitious Approachable Bohemian Bold Brave Bright Bubbly Calm Candid Carefree Casual Charming Cheerful Classic Collaborative Colorful Cool Cozy Crafty Cultured Daring Delicate Down to Earth Dynamic Edgy Elegant Fearless Fun theres a fine line between letting your achievements speak for themselves and boasting. Goals. Whenever I work with clients to develop their personal Words like curious, driven, optimistic, passionate, intelligible, open-minded, creative, determined, self-reliant, humble, and focused may come to mind. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project or I can stick around! Your post has given me clarity to define my personal brand statement. You want to be approachable and interested, but realize that most actions are not taken on the initial day of contact. Shelley, until recently when I was working with a fantastic HR person (who taught me so much with her incredible skills), had I ever considered a personal brand. Get more eyes on your personal brand statement. We expect that with correspondence with a bank, not a person. personal situation. Your Look and Style. Using descriptive words for your personal brand can come across as inauthentic and self-serving, so you need to use them sparingly. Its what ensures your results are that much, You know plenty of brand evangelists. However, it comes across as if youre trying to boast or appear more important than you are, which could turn people off. This will make you more effective than if you simply called yourself results-oriented or something else that is canned. Aaron Ward is an entrepreneur whose passion is to help creators create and sell digital products online. If youre looking to make your personal brand more irresistible, check out these brand words that will help get you there! They correspond to the four Keirsey temperaments. Madalyn Sklar shows the value of specificity infused with individuality in a personal branding statement. This doesnt mean you shouldnt make yourself available, just dont go crazy with it. Debbie Levitt uses a reference point that a lot of people would immediately understand Disneys Mary Poppins to tell the story of what she does and how she does it. The 3 words that describe me the best are patient, intuitive, and multi-tasker. Instead, use these words and terms in combination with action-oriented verbs that are descriptive of what you do. One-to-one meetings with your manager and 360 0 feedback from peers and colleagues will help you understand if the . A strong personal brand can open up doors to speaking engagements, job interviews, promotions, client relationships, and overall business success. Unambiguous. Next up is the builder of things and communities, pictured anonymously below. Even after youve decided on a statement, it is a good idea to check with a friend to make sure that your idea of yourself matches what others think of you. And I inspire them to take action and Just Do It. I achieve this by developing strategies that work. Synonyms that are currently popular A person who is stylish or follows current fashion trends is described as chic. When I talk to my ideal people, I want my tone of voice to be _________. BrandYourself Blog | ORM and Personal Branding. 60 adjectives to help describe your brand's personality Home About Services Portfolio The Brand Room shop Freebies VIP Design Days membership Blog Testimonials Contact More Intuitive, story-driven graphic design and brand strategy Upscale your business + reach more customers with a luxurious, thoughtful brand identity. Justin McGill posted this in the Sales Terminology Category on December 1, 2021 Last modified on June 8th, 2022, Home Choosing the Perfect Personal Brand Words. brand, one of the first pieces of information I seek to extract from them These adjectives describe my personality: I am a culture champion, creator, and teacher. It will help with networking, gaining trust within your industry, and standing out from others in your field. Looking at Target as an example most of us are familiar with, it . the times in which you have caught someone cheating, stealing, or even being 500 satisfied clients so far., I turn businesses around by finding scalable growth strategies they can implement today., I organize and focus nonprofit operations around their true mission so they can have maximum impact.. (Determined)- Always to go after what I want in life, achieve my goals and be successful, professionally and personally. A personal brand statement is a 1-2 sentence that sums up your brand. Your persona is your brand. Plus, these qualities are always attractive in a professional setting. Youre a builder of communities with your weekly newsletter, really? People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. . Be sure to take note of those too and choose words are a great fit for your brand and your business. Once you have agreed on your brand personality keywords, select supporting words for the main brand personality words. Some examples include: "I help individuals reassess their life choices to discover their true paths to success.". Weve put them into three core buckets that you can mix and match to craft a professional image that actually fits your personality. The best brands have a clearly defined personality that is specific in their . It can be hard to know where to start with your personal brand. to craft your professional image without coming across as arrogant or desperate. The best way to describe my personal style is: Simple, timeless and relatable. Choosing the right personal brand words is one of the most effective methods for doing this. After that, show them your words, compare, and see if they agree. Having this figured out will earn you more time to discuss the nitty-gritty in a lengthier discussion. Motivated 3. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. You can visit https://www.danbutler.co.uk/ if you need to get a signage. UGC Creators: What Are They? When Im not advocating for exceptional candidate experience or teaching my coworkers the ins and outs of LinkedIn, Im on Linkedin sharing professional insight, in my home office making lightweight clay earrings, or watering my plants. I already have my own company, so I'm not looking to impress employers, but my business partner and I are always looking to stand out amongst competing labels. Avoid using too many personal branding words or phrases. something instead of just talking about it. I posed a similar question on LinkedIn; What ONE word do you want people to think of when they think of you?